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The Sweet Language Only My Clients Understand

Oct 14
1 min read
The Sweet Language Only My Clients Understand — original article image by Jenn Jenkins

Real estate agents have their own kind of ‘Jeep wave.’

It’s about the connection.


By Jenn Jenkins | Co-Founder, Brokers Hub Realty


The other day, I found myself riding shotgun in my friend’s Jeep, windows down and 90s rock blaring like it was our personal soundtrack. Every time another Jeep passed by, she’d raise her hand in this casual, confident wave… and without fail, the other driver waved back.


“Who started this?” I asked. “And how does every Jeep owner just… know to do that?”


It’s an unspoken connection. A nod of shared experience. A language of the road that only Jeep people understand. And it got me thinking…


What Jenn’s story shows

  • We say things like “great bones” or “light fixer,” and other agents immediately know what we mean.

  • It’s not that we’re hiding anything, it’s that every industry has its own shorthand.

  • But you know who else has their own language?


It’s how we say, “I see you. I’m grateful for you. I’m here for you.”

That language is warm, delicious, and often ends with, “Do you have any extra apple crumb left?”


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